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• Terms and Conditions and Privacy Policy shall be accessible within the application and match what is currently available on the Google Play store.

• All applications must be rated following CTIA and/or ESRB standard content ratings guidelines. The application must be appropriately rated based upon the content of the application.

• All applications must be COPPA Compliant. More information can be found here: https://www.ftc.gov/enforcement/rules/rulemaking-regulatory-reform-proceedings/childrens-online-privacy-protection-rule

• Applications are not permitted to access any users contact list for the purposes of direct marketing or other any other activity without the user’s prior permission.

• All applications must notify users of any required device permissions and require the user to allow or grant capabilities

  • All application permission capabilities must also match what is listed in the Google Play store.

• All applications including free applications must have implemented Google Play License Check which automatically checks for any updates when the application is opened. If there is an updated application version, the user must be notified of the available update and ask for permission to install the update or to dismiss and allow application usage.

• All applications must be under 100MB in size

• All applications submitted must also have a customer support contact for Digital Turbine, our partners or end users to contact in case of questions

 Downloadable Document

Content Guidelines - 1.9.pdf